How to Start a Web Hosting Business

The last decade is a witness to the fact that internet marketing is growing at an exponential speed. This reasons why more and more of the individuals are shrugging off their inhibitions and turning attention to online marketing, or to be specific, website designing. This has given a boost to the hosting companies to multiply quickly. Reseller hosting is the latest concept in the sphere of online marketing.

Reseller Hosting – What is That?

Reseller hosting is defined as a type of hosting, in which an already owned hosting is sold to multiple clients under your name, with the main provider nowhere in the picture. A good example will help to clear the matter. Suppose that you have bought a reseller-hosting package from a hosting company who provides you with 10000 MB web space along with 10000 MB bandwidth. Now if you don’t need that much, you can resell the portion which is not in use.

You can make it clear that the users, who you are dealing with for resale, should pay according to space and bandwidth allotted to them. The payment coming from them is completely yours and you don’t have to share it with the main web hosting service provider.

Followings are a few steps to choose the best reseller package:

Platform: It is the first and most important step for making a good choice of reseller-hosting provider. Platform here refers to web server and could be anything such as Windows, Unix or Linux. You have to assess the needs of your customers. If they feel more comfortable with open source technologies like PERL or PHP, Python etc, you should go with Linux based server.

Features: The next step for you is to consider features that your target customers are in search of. Usually the customers want Disk Space, Databases, Sub-Domain, Bandwidth, Python SSI, Script like PERL, Back-ups, CGI, FTP accounts, E-mail, Server Uptime etc.

Cost: Consider if you can afford the primary investment.

Support: If you are getting round-the-clock support for the hosted domain, technical and other related issues, don’t think twice to buy the package.

Choose the Best: First make your plan and then go out for a good find. Don’t deal with the first web hosting provider that you chance upon. Consider a few available packages and then make an informed decision.

How to Start a Reselling Business

  • After you have purchased a hosting package, develop your website that supports a particular amount of hosting.
  • Distribute your re-selling package among multiple customers and ask them to play according to facilities available.
  • Competition is very high and set the charge at a level lower than the market rate. This will attract more customers to your package.

Organic Search Engine Optimization – Effective Technique for Online Marketing

Organic search engine optimization refers to the process of improving a website’s visibility on the search engine result pages for targeted keywords. Higher the rank of a website, greater is the chance that it will attract more audience and that is the motto of any business edifice having their parallel presence online.

Understanding Search Engine Optimization in Depth

Search Engine Optimization or SEO (Condensed Form) is a strategic approach towards different tactics in their combined form with a prime objective of effective online marketing. It is a well calculated technical effort to deliver the result to those who always want to be in the vicinity of the internet users. It is a new-age promotional strategy to spearhead your marketing campaign. A professional, called search engine optimizer, works behind the curtain to do organic search engine optimization works. SEO and organic SEO are two terms often used interchangeably.

Why Organic SEO is So Important?

Organic SEO is a modern concept of marketing and applies to those who have their presence on virtual platform. The tactic is aimed at promoting your websites to higher rank. To say in a layman’s language, SEO is a well-integrated marketing effort to make it the first page. It is done to attract traffic, which is closely linked to more sales and profit. As online marketing is a new-age trend, SEO has become a part and parcel of internet promotional services.

Different Methods of Search Engine Optimization

When it comes to organic SEO, two important aspects must be kept in mind. These are the key factors of search engine optimization. An SEO professional should update his knowledge about search engine algorithm as the big BOSS turns leaf too often. It directly affects a website’s ranking if SEO effort is not aligned with new algorithm. Keyword selection is another critical factor. First of all, it is important to know the format of keywords used by the net-savvy people for searching.

There are various methods of search engine optimization – Black Hat SEO, White Hat SEO and Grey Hat SEO. The first one is strictly prohibited by Google whereas white hat SEO is an authentic process to up a website’s position along the result page pecking order. Grey hat SEO is a hybrid of these two types.

A good and effective SEO approach is to make changes in HTML coding and content. This is done by increasing relevance with the specified keywords. Another common approach is to create more inbound links or back links to the website. Content writing and submission of articles are also a common method applied for search engine optimization.