From the view point of online marketing purpose, it is crucial to choose SEO-friendly web hosting. With multiple web hosting options around, some crucial factors must be taken into consideration while selecting a host to represent your website. Here are some guidelines for you to follow while electing a SEO-friendly hosting provider.
Consider your target audience based on geographic features. Are those potential visitors coming from specific locations or all over the globe? In other words, where do they live? This question is crucial to your web hosting choice. This will ultimately decide if you are looking for a high rank in regional or international search engine listing.
Check the IP address type. If you are a starter, it is more likely that you won’t be able to afford a dedicated hosting server. However, if you decide to work with shared web hosting, it will save a great deal of money. A dedicated web server has a slew of benefits, the best of which being high speed and uptime. This will possibly leave a greater impact on ranking in search engine page listing. However, you should know that having a dedicated IP address will inflict a negative effect on your website’s Google ranking. So it will be better for you to have a combination of a dedicated IP address and shared hosting.
You must have a clear idea about the requirements for databases and programming languages. FTP clients and MySQL, PHP database are essential for your website development. Take into consideration all those specific features that the web hosting provider could offer. SSI,.htaccess, . Perl CGI-BIN etc ensure your website’s reliability.
Nothing could be more irritating for the visitors to find out while making a visit to your website that it is not opening or taking a lot of time to load. So make sure to deal with a web hosting provider that guarantees high uptime, say 99.9% – 0.1% downtime is pardonable. If you opt for cheap hosting service at the expense of uptime and performance, you will be putting reputation of your business at stake.
Perform research to find out if the service provider has any redundant connection to minimize the possibility of unavailability of your website. Availability of redundant facilities mean the web hosting provider will make a quick replacement should your existing internet connection get interrupted.
Consider customer support. Is it readily available? Without instant and reliable customer support and technical assistance, you will be in great trouble in times of your needs. A good customer system should be one of your priorities while selecting a web hosting option.