LinkedIn improves its professional Application based on Android which enables the features to apply for a job directly from a smartphone. According Vaibhav Goel, product manager LinkedIn, this improvement meets the needs of network members who are increasingly using their Smartphones.
Now, when a LinkedIn member consults a job on the network or a suggestion made to him, he will be able to contact directly or click ‘APPLY NOW’ for further communication. The application will accompany the mobile user in various stages of verification of the information contained in the user profile or the CV. The objective of this application is to have access to accurate data of a potential employer. This edition of the application facilitates the modification feature of CV which has been enhanced to allow corrections through a small screen of Smartphones.
“We heard a number of you wish to have the opportunity to apply directly from your mobile but the management and publishing of CV on a small screen was difficult. “Adds Vaibhav Goel on the company blog.
With its 238 million members, LinkedIn relies heavily on its leading position in the job search.
The second quarter of 2013, 56% of the company’s revenues has been generated by the “Talent Solutions.” This is the service that allows recruiters to disseminate different ads on the professional network and contacting businesses and potential employees.
Previously verification process were based on sending a code by SMS, but now Twitter created a strong authentication system which becomes more flexible with an alternative method based on an encrypted identification key, stored in the mobile application.
The current methodology is based on the input username / password and communication in a second time interval, a temporary PIN will be sent by SMS to the mobile phone user. This additional layer of security block connections made from a new terminal, including different geographical area or unusual IP. However, it’s more restrictive and this technique has the advantage of involving a physical factor, namely a mobile phone, harder to hack a software auditor as a virtual keyboard. But there are some constraints, especially in terms of network availability and pricing of communications abroad, which can interfere with the reception of an SMS.
Twitter draws its alternative system based on an encrypted identification key, stored in the same application. When the user connects from an unknown device, a prompt notification will be sent to approve or reject the connection requests. Google Authenticator, the tool is dependent on an Internet connection (no offline code generator), but it has the advantage of operating without any restrictions imposed by telecom operators. However, it is likely that eventually the current two-factor authentication methods will give way to an essentially physical dimension in securing the current connections. To overcome the weakness observed in electronic certificates, we can think of RFID tags, the SmartCard and fingerprint readers.
Facebook recently announced their consideration for integration of video ads on the social network. The rumor has been confirmed now and Facebook Video AD plans will allow advertisers to place ads in video format.
The Video Ads will appear in the news feed of users based on their sex and age. The arrival of video ads is expected by the end of 2013.
3 pubs video per day on Facebook
To have a video ad on Facebook, companies will have to pay an amount ranging from 1 to 2.5 million. These ads will appear in the news feed of users not based on their location or their interests, but their age and sex. A user should not see more than three 15-second show per day. Some experts argue that a paid version of Facebook might appear.
Video ads on Twitter
Advertisements in video format will also appear on Twitter, but in a different model. The content will be adapted to the Web unlike Facebook which show TV style commercials.
It is a fact, YouTube has become the second search engine in the world! It’s the obvious turning point of the video media on the internet which is becoming more accessible from anywhere on our mobiles, tablets and connected TVs.
Are there any good reasons other than practical and technological use for the Visitors?
They prefer to see and hear explanations and practical advice, why? In search of a more human relationship through the visual transmission of the knowledge.
The social power of a video
The social power of a video is often underestimated by those who are convinced that video will never replace a good text and yet, the video format encourages more to engage and maintain a relationship, create reactions, encourage the sharing of your video content.
A human presence (a video presenter mode) brings some credibility to the information shared. If the information gives added value, you quickly recognize it.
A vocal presence (a screencast commented) can produce the same effect.
The motion captures attention: It is embedded in our DNA since the beginning of time and the video is a great medium to transmit information by minimizing the risk of being “zapped”.
Emotions are contagious: body language, enthusiasm speech provoke more willing to share your information (the “Like” button or “Subscribe to the Youtube channel”).